The pipeline routed around you.
Per-write pricing works for a quarter. Then every agent does the obvious thing: provisions a Postgres table, mirrors the schema it needs, and writes to HubSpot only when a human asks to see the old dashboard. Your write volume falls 85%. Your bill now looks like a fee for storing a copy of the customer's own data, and the agents explain that to the customer in plain English.
A private-equity firm buys you for 1.1x revenue and sells the email infrastructure to a payments company.
Neutrality was the asset. You sold it for a toll, and the agents wrote the integration that made the toll optional. It took them an afternoon.
One path that gets here
A · HubSpot Credits. Price the agents as credits, on top of seatsB · Reverse. Open the record to every agent and stop fighting for the screenC · Charge the agents per write